Clients/Success Stories
PAST & PRESENT
BEAUTY
REVLON
PARLUX FRAGRANCES
OLAVIE VINEYARD LIVING HOME FRAGRANCES
OLAVIE CHARDONNAY SPA SKINCARE
DR. LORETTA SKINCARE
DESERT ESSENCE
LIZ CLAIBORNE FRAGRANCES
GEMINI COSMETICS
KISS FRAGRANCES/GENE SIMMONS
TOMMY BAHAMA FRAGRANCES
FRAGRANCE FOUNDATION "FiFi" AWARDS
PET
PET LIFESTYLES MAGAZINE - Created trending print media outlet - Conceptualize, strategize, write and assign content for quarterly lifestyle publication targeting pet parents - featuring celebrity interviews, pet lifestyle trends, pet health and wellness, addressing relevant news for pet parents. Created brand partnerships with brands both established and emerging to boost visibility of brands as well as magazine and subsequently drive revenue for the publication.
WIZSMART - Luxury dog pee pads, created "giving back initiative" to help brand company as not only eco-friendly but socially conscious, connected with influencers
ROYAL ANIMALS - Developed fashion forward image for aspirational Pet Apparel brand, supported annual trade shows - Global and SuperZoo - with clever engaging digital marketing materials, generated media exposure for founder and owner, Susan Traub as well as for apparel collections and pet toy introductions
ENTERTAINMENT
Paris Hilton - Hard Rock Cafe event, Personal appearances
Jessica Simpson - Personal appearances
Rihanna - Personal appearances, MTV, etc.
TV mini-series "Poor Little Rich Girl"
Product Placement "Sex and The City"
Events produced for Broadcast - Celebrity Hosts/Live Entertainment
LIQUOR
ZYR RUSSIAN VODKA - Generated $16K in sales from one media placement in Tampa, Florida on launch day, supported brand roll out in key markets, connected with celebrities including Spike Lee, tapped hip hop market, placed in Florida
U'LUVKA VODKA -- LUXURY VODKA FROM THE ROYAL COURT OF POLAND
Built image of brand ambassador to celebrity status, saturated Hamptons media, elevated brand to exceptional aspirational level
WODKA POLISH VODKA - Connected affordable but excellent vodka to experiential art world events to give brand fresh sex appeal
DEMOISELLE CHAMPAGNE - Experiential branding in connection with sexy lingerie events downtown NYC, exposure targeted in French American media enhanced brand image in French community in NYC - a brand goal
LIFESTYLE
YORK STREET STUDIO LUXURY HOME FURNISHINGS
TED BARKHORN FINE ART PHOTOGRAPHY GALLERY SHOWS
ALEXANDRA LLEWELLYN BESPOKE BACKGAMMON BOARDS
CHARLIE GIRL CHILDREN'S LITERATURE/BERGDORF GOODMAN EVENTS
HERITAGE BUILDER'S CHILDREN'S BOOK SERIES/BOOKSTORE READINGS
FASHION
EDWARD SEXTON OF SAVILE ROW LONDON
CYNTHIA ROSE NEW YORK COUTURE
JEMILY FINE JEWELRY
HEALTH/WELLNESS
NOVARTIS - Initial Brand Announcement, Nutraceutical Launch, Resource Wellness
AMERICAN HEART ASSOCIATION/Go Red for Women Launch
ULTRASHAPE Body Contouring
IPL - Pulsed Light Collagen Regeneration
OF MICE AND WOMEN - Non-Fiction book, Breast Cancer Origin Theory
EDITORIAL
FOUNDING EDITOR-IN-CHIEF, PET LIFESTYLES MAGAZINE
HEARST CORPORATION
MILLENNIUM MAGAZINE
NEW YORK LIFESTYLES MAGAZINE
MANN REPORT - RESIDENTIAL
FASHION MANNUSCRIPT
L'OFFICIEL USA
AMERICAN ARTIST
BILLBOARD PUBLICATIONS
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